One of the most recognizable celebrities worldwide, Magic Johnson's career achievements include three NBA MVP Awards, twelve All-Star games, and ten All-NBA First and Second Team nominations. A five-time NBA Champion and two-time inductee into the Basketball Hall of Fame, Johnson was also honored as one of the 50 Greatest Players in NBA History in 1996.
Bell Sports Marketing, parent company of PPC, has obtained Magic Johnson’s long-term exclusive memorabilia rights and will manage and control the marketing opportunities for authentic Johnson-autographed items.
Johnson’s first-ever exclusive memorabilia deal, the partnership allows PPC to become the sole distributor of highly sought-after Magic Johnson autographed collectibles.
Opportunities include, but are not limited to:
• Retail and wholesale offerings for public and private signings